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Beet.TV: Nielsen: Measuring Reach, Sales Lift Across Online & TV

Nielsen: Measuring Reach, Sales Lift Across Online & TV. Hurricane Sandy Brings The Weather Channel Record 40 Million Video Views. Bravo Ups Social Media Around Reality Series "Start-ups: Silicon Valley" with Influence Rankings. Video Creators for the "Second Screen" win $300K Production Deal from Samsung

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In TV Transformation, Keep Digital's Hard Edges: Premium ...

“If you can refine an audience and hyper target that audience in a digital campaign, there shouldn't be any reason why you couldn't do the ... Read article

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Mar 19st, 2021
Tubi Projected to Be $1 Billion Business and a “Core Pillar” for ...

What does full strength look like? ... “Tubi has been essentially P&L-neutral for Fox,” he says, “which is just so different than the businesses of ... Read article

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Mar 12st, 2021
Automated Media Sales Are Biggest Priority for Broadcasters ...

... Media Sales Are Biggest Priority for Broadcasters: Cox's Steve Pruett ... they're also pushing linear TV content through over-the-top (OTT) ... Read article

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17 Responses to “VIDEO: The future of video, Beet.TV roundtable” VIDEO: The future of video, Beet.TV roundtable The Revolution Will Not Be Televised In case you missed the live stream last week, you can now catch some edited footage from the roundtable discussion at the Finnish Embassy on the fut... Read article

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Andy Plesser of Beet.TV let us know that he has tied up one of the first arrangements for a revenue share with Google Video. You can see an Allstate Insurance ad following a clip of Plesser interviewing Chad Hurley (second video in this post). Google is […] Read article

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Some of the cool technical stuff is that the digital living room player is smart enough to offload the graphical processing to chips inside of the TV that are specifically meant to handle high definition video so the footprint of the player itself is smaller and you’re not trying to push a bunch ... Read article

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